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Job Details

Lead Marketing Ops - Loyalty

Company name
Under Armour, Inc.

Topeka, KS, United States

Employment Type

Project Management

Posted on
Apr 05, 2023

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Lead, Marketing Ops - Loyalty

Date: Apr 5, 2023

Location: Remote, US

Company: Under Armour

Under Armour has one mission: to make you better. We have a commitment to innovation that lies at the heart of everything we do, not just for our athletes but also for our teammates. As a global organization, our teams around the world push boundaries and think beyond what is expected. Together our teammates are unified by our values and are grounded in our vision to inspire you with performance solutions you never knew you needed but can’t imagine living without.

Position Summary

The Lead, Marketing Ops - Loyalty, is responsible for project management from brief approval, planning, implementation, and execution of Global E-comm and Loyalty projects.

Ultimately, the Marketing Ops, is expected to drive our cross-functional teams to deliver per the brief – On Brand, On Budget, On Time. The individual will need to be assertive, adaptable and able to drive a complex project with an eye on all the details. This role requires flexibility and confidence as a project lead to motivate the team to deliver exceptional, results-driven creative.

Essential Duties & Responsibilities


Manage Brief Process.

Review and process briefs, ensure briefs meet requirements (e.g. clear business objectives, budget, list of all required creative support, guidance on regional variance).

Manage Digital E-comm and Loyalty Product Marketing business initiatives, starting with the planning and implementation of briefs.

Support Marketing to ensure cross-functional teams are aligned to deliverables.


Facilitate Omni review and approval process.

Own integration and communication with cross-functional project teams.

Manage project plans.

Establish and adjust the timing and action as the projects unfolds. Actively provide timelines and deadlines to all teammates to ensure the necessary work is progressing.

Utilize skills to streamline creative timelines, encourage efficient workstreams and clearly relay the actions required to complete the project.

Drive creative development and execution, on time and on budget.

Facilitate creative development, review and delivery.

Conduct weekly team meetings to ensure alignment on creative content throughout the creative development and go to market process.

Constantly monitor and report on progress to all project stakeholders.

Manage external and internal agencies / creative partners.

Manage project-based agency relationships (internal & external partners) including, schedule management, and approvals.

Oversee post-production activities (retouching, editing) with Marketing Operations team, ensuring execution of accurate assets.

Monitor overall project budget, ensuring the issue of accurate retouching and production RFQ’s and purchase orders.


Improve execution process.

Analyze workflow and collaboratively drive improvements through scalable, efficient new processes to optimize resources at all times.

Be an active teammate within the Marketing Operations department—providing insight based on the process improvements/hurdles.

Maintain Project Management in Workfront.

Create and update Workfront schedules for accurate project and dashboard tracking.

Actively use the resource and encourage other teammates to consistently maintain all project implementation and documentation within Workfront.

Qualifications (Knowledge, Skills & Abilities)

Direct work experience within a creative & project management capacity.

A quick study who is articulate, can lead and also motivate where needed.

Knowledge of project management techniques and tools.

Experience with Workfront software a plus.

Experience leading projects with many cross-functional partners and a proven ability to coordinate diverse personalities.

Proven experience leading high-visibility projects.

Collaborative, solutions focused, organized, true to deadlines, helpful in attitude, and resilient in the face of ever-changing demands.

Build, manage and maintain healthy internal partner & client relationships.

Responsive and efficient - ability to organize and manage multiple projects to meet quality/brand standards & deadlines; be flexible but assertive.

Strong written, oral communication and presentation skills.

Critical thinking and quick problem-solving skills.

Experience with a Go-To-Market (GTM) process would be beneficial.

Additionally, experience within the retail/sport/apparel industries proves helpful.

Flexibility in a fast-paced environment with many moving pieces is critical. An ability to overcome frustrations and find solutions is necessary for change management.

Education And / Or Experience

Bachelor’s degree.

4 years of relatable experience.

Creative, project or account management experience within an agency, brand or category marketing organization.

Other Requirements

Ideally, a PMP or similar experience illustrating complex project management.


No Relocation Provided

Base Compensation Range: $106,000 - $146,000

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

Learn more about Under Armour’s COVID-19 response and Teammate vaccination policies here .

Company info

Under Armour, Inc.
Website :

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